Hi 👋🏼, I'm Linh Le.

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“Good marketers see consumers as complete human beings
with all the dimensions real people have.” — Jonah Sachs
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About Me

Grow from the Imperfections

I have 5 years experiences working as a professional marketer and 2 years experiences in leading and managing projects and Marketing team.

I am passionate for Data Analytics and Marketing Insights.

Skills

  • Good understanding of both written and spoken English

  • Excellent in Analytical skills, Market research, Data Analysis, Marketing Strategy

  • The ability to work under pressure and multi-task

  • Good knowledge of Microsoft Word/ Excel/ Powerpoint

Experience

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THACO AUTO, Marketing Assistant Manager (Kia, Mazda & Peugeot Automobile brand)

2020-2022

  • Be in charge of Marketing plans for new products launching: Successfully launching KIA K3 for the first time in Vietnam and gain good attention on social media / Achieved > 1000 car units sold in the 1st month of launching.
  • Monitor monthly Marketing and PR plan for 3 brands: KIA, MAZDA, PEUGEOT and give Marketing direction for PR, Digital Marketing and Design Marketing team.
  • Market Analysis Reports: Conduct market research, data analysis with tools MS Excel, Power Point.. to identify the Market trends and insights.
  • Manage Marketing Budget monthly.
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TOTAL GAS & OIL, Sales & Marketing Specialist

2020

  • Monitor and support Sales Rep, in daily tracking and weekly reporting status for Marketing and Sales team.
  • Make Monthly Sales report and Inventory Report.
  • Monitor Customer Report, Pricing Report and Product Category Report.
  • Support supporting documents for Marketing team.
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HONDA Co.,Ltd, Automobile Marketing Senior Staff

DEC 2017- NOV 2019

  • Lead the D-segment product team and successfully launched a product: Accord 2019.
  • Conduct market research and big surveys, data analyzing to identify the market trends and market insights.
  • In charge of pricing reports and marketing budget.
  • Manage launching events and other communication events including online and offline events.
  • Give direction for digital marketing team: story-telling, content on social media, brand image,..
  • Working on Market share, sales results to make other reports as required.

Education

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UVic - Universidad de Vic

Master's Degree in Integral Business Management

2022 - 2023

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ESERP Business & Law School

Master of Marketing and Commercial Management

2022 - 2023

Grade: 8.2/10

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National Economics University (Vietnam)

Bachelor's degree in International Business

2013 - 2017

Certificates

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ISDI Digital Talent School

Diploma in Digital Marketing

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University of Applied Sciences, Schmalkalden

International Certificate

Get in Touch

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